What if bins could communicate? Brighterbins to make cities smarter and cleaner

By 22nd October 2019 News

 NOAH London is just around the corner, so we sat down with Europe’s most promising startups to learn more about why their products and services can revolutionize the digital ecosystem.

Today, we’re chatting with Noman Ahmed, Co-Founder of Brighterbins who will be presenting on our Startup Stage at our conference on 30-31 October at Old Billingsgate.

What does your company do?

At BrighterBins we produce cost-effective smart sensors for municipal waste pickup. Our smart sensors prevent overflowing bins keeping cities clean and collect data enabling route optimization for waste pickup trucks. This means less heavy traffic, less CO2 emissions, and greener cities.

When and why did you launch the business?

I love playing with my children in the park. I was so fed up with overflowing bins and trash on the ground in our local park. Something had to be done. I thought to myself: what if bins had brains? And that’s when Brighterbins started in 2017.

What is your target market and how big is it?

There are 8 Million public waste bins in the EU and North America. With a smart sensor system, up to €2bn could be saved.

What are you looking for at NOAH?

We are looking for advise on fundraising and international expansion along with VCs and investors.

Are you planning to raise funds over the coming months and what criteria should your ideal investor have?

We are hoping to raise €2.5-3m through series A. Our ideal investor is one who invests in internet of things hardware and software and who can help us grow internationally.

Book your ticket now to watch Brighterbins presentation live at NOAH London!

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